Flixmedia JV

We acted for the sellers of Flixmedia Limited to a European joint venture between US-owned Advantage Solutions and South African owned Smollan Group. 

Flixmedia provides digital content solutions to global retailers to enable them to engage shoppers by sharing brand rich content and personalising shopping experiences.  

Project managing various external law firms to advise on the documents (keeping both guarantees in the same form) across different time zones, was challenging.

About the author

Steve Halkett Partner

Steve is a corporate solicitor who specialises in banking, corporate finance and transactional work, including M&As, MBIs, MBOs, turnarounds and restructurings.